We don’t know yet if we reached the bottom of the current downtrend. With more negative news, we might face a further drop in the following months. But we have an efficient investment market – it reacts to the available information. On a macro level, it is the information about the crisis, and on a micro-level, it is the information on your business. That’s why it is vital if and when you have the information to make decisions and react. Like you, markets and investors take a rational view based on reliable data. Use the time, reflecting and adjusting your business and prepare with your team now the narrative for investors. Be ready and bring your business in the pole position when the crisis is ending to restart your activities.
